Prealize – Precision Healthcare

Linda Hand, CEO of Prealize, discusses the use of AI and machine learning to pinpoint individuals and populations most likely to have a significant health event over the next 12-18 months that will benefit from early intervention. She also talks about the post-pandemic healthcare surge and precision public health.

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American Council on Exercise (ACE) – Mover Method™

Dr. Cedric Bryant, Ph.D., Chief Science Officer at the American Council on Exercise (ACE) discusses ACE’s behavior change research-based philosophy called the Mover Method™ which ACE believes can have a measurable impact on public health. He also talks about health equity and how some of ACE’s exercise professionals work and live in communities where lifestyle-related diseases like diabetes/heart disease are most prevalent and he is working with organizations like the World Health Organization and the CDC to find solutions for these lifestyle diseases. 

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Unfavorable Intermediate (UFI)-Risk Prostate Cancer Testing

Dr. Steve Shak, Chief Medical Officer at Exact Sciences discusses the publication of new analyses of two clinical studies that demonstrate for the first time the value of the Oncotype DX Genomic Prostate Score® (GPS™) test in guiding treatment plans in patients with unfavorable intermediate (UFI)-risk prostate cancer. The study, published in “Urology”, validates the GPS test as a strong independent predictor of critical endpoints in UFI-risk prostate cancer patients, suggesting its benefit in personalizing and improving treatment decisions. 

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Congenital Heart Disease Study

Dr. Thomas Jones, MD, Director of the Cardiac Catheterization Laboratories at Seattle Children’s Hospital discusses congenital heart disease and the importance for this patient population to “stay in care” during the COVID-19 pandemic.  He also discusses late-breaking data that was presented at the Society for Cardiovascular Angiography and Interventions (SCAI) 2020 on the Medtronic Melody™ transcatheter pulmonary valve 10-year study results.

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Health Care Reform

Tom Koulopoulos, Chairman and Founder of Delphi Group, discusses his new book “Reimagining Healthcare: How the Smartsourcing Revolution Will Drive the Future of Healthcare and Refocus It on What Matters Most, the Patient” (Post Hill Press, May 26, 2020)

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International Osteoporosis Foundation

Cyrus Cooper, president of the International Osteoporosis Foundation (IOF) and professor of Musculoskeletal Science at the University of Oxford, discusses IOF’s Capture the Fracture® initiative in partnership with Amgen, UCB, and the University of Oxford.  This initiative aims to reduce osteoporosis-related hip and vertebral fractures by 25 percent by 2025, the partners aim to double the 390 existing Capture the Fracture® programs known as Fracture Liaison Services (FLS) by the end of 2022.  Osteoporosis affects more than 200 million people worldwide with more than 8.9 million fractures reported in a single year.

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Marketing in Health Care

Jennifer Thompson, President of Insight Marketing Group discusses the many aspects of marketing in health care such as how to create and control a medical practice’s digital footprint, the importance of online reviews for physician offices, why it’s important to put patients forward when it comes to marketing, and other marketing tips.

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