Trusted Manufacturer of Health and Aged Care Furniture, Beds and Equipment [Interview Transcript]

Deon_Gilbert_Jomor_Healthcare

Presenter: Wayne Bucklar
Guest: Deon Gilbert
Guest Bio: Deon is the Managing Director and Chief Buck Stopper of Jomor Healthcare since 2001. Deon likes manufacturing and believes that Australian manufacturing is as good as anywhere in the world. That’s why ALL our beds are made right here in Melbourne. He received his Bachelor’s degree for Banking and Finance from the Monash University and prior to working at Jomor Healthcare, he worked at ML Skirmish Games for nine years.

Segment overview: In today’s Health Supplier Series, get great information about the products that Jomor Healthcare has to offer for the healthcare industry. They have been manufacturing health and aged care furniture, beds & equipment for nearly 20 years and they are committed to produce superior quality products such as nursing beds mattresses which exceed the requirements of the Occupational Health & Safety, Infection Control and Australian Standards.



Wayne Bucklar: You’re listening to Health Professional Radio with Wayne Bucklar. My guest today is Deon Gilbert. Deon is the Managing Director of Jomor Healthcare and I’ve got Deon on the line to explain to us what it is that Jomor does. So welcome to Health Professional Radio Deon. Tell us a little bit to start with about what it is that Jomor Healthcare does because it’s a name that doesn’t explain anything in itself.

Deon Gilbert: Alright Wayne, thank you for having me. We manufacture electric adjustable beds for healthcare facilities predominantly aged care but also for acute care and home care. We also do an extensive range of pressure management mattresses to go with our beds and furniture and accessories to go with the beds and to seek out hospital and aged care facilities.

W: Now Deon, where are you located and what geographic footprint do you service with your products and services?

D: We’re head quartered here in Melbourne where we have our factory and our show room. We also have an office in Sydney, but we actually service the whole of Australia and even on occasion with some export orders to the Asian and Pacific region. For our larger corporate clients, we fly out to see them if that’s what they need. And that’s yes so we put our products into areas as far as…Launceston, Hobart to the South, and Cannes for the North and Alice Springs and Darwin and right over the Broom and… all fairly isolated places but the majority of our business they come from the eastern coast of Australia.

W: So clearly it’s Australia wide footprint even though you’re a Melbourne based business. Let me just mention and talk a little bit about your range, because I’ve been looking at your website and I’m struck first of all by the fact that many of your products don’t look like something you’re going to find in an institution. They don’t look like a hospital bed. They look to me much more like a household piece of furniture, is that by design?

D: Most definitely. It’s been a distinct trend in the industry probably for the last 5 to 10 years now, particularly in the aged care base. Families are putting their loved ones into aged care facilities and they want them to look like a home. They don’t want them to look like an institution and so a lot of the facilities now as they modernize and upgrade and up to date are wanting to try and have that kind of stuff. And so we look about place and that’s getting to be the trend. Also in the home care stay, again when people have putting in an adjustable bed because they need it for mobility or occupational health and safety reasons, they still want it to look like you know the bedroom they don’t want to look like a hospital room. So in the hospital, in the aged care and in the home care definitely moving forward to that, hospital space is so very clinical looking because they’re very much is in the you know infection control, you know ease to clean. They’re not very interested in those extra bills … they want it to seem more utilitarian for what they need.

W: Now I have to say you’ve been very successful at that just looking at your website because some of the furniture pieces I looked out in there, I thought yes – I could see that in my lounge room, I could see that in my bedroom without much difficulty at all. You’re listening to Health Professional Radio. My name is Wayne Bucklar. My guest with me today is Deon Gilbert who is the managing director of Jomor Healthcare – an Australian wide supplier of furniture for the health industry – beds, chairs, pressure control mattresses. And we’ve just talking about how much of the range looks like a modern bedroom and not like a hospital. Deon, expand now what you’re saying about your range of products and services as say you’re talking to clinicians. What is it that you would like them to know about what you manufacture that’s not necessarily the run-of-the-mill?

D: We can probably offer the widest range of beds and mattresses in the country. Mainly we can do all the different sizes from narrow singles, singles, king singles, doubles, queen, king, split queen, split king. So nobody else really offers that great of range. We also are able to offer beds that for super low high, you know brought down to the floor level right up to the bariatric beds, which are beds designed to carry patient weight up to 400 kilo grams. As you know, the population is getting heavier and so therefore the beds have to get stronger to accommodate that increasing patient weight. But the other major trend that has been the super low bed and they’ve originated because particularly in the aged care so facilities are not allowed to used safety side rails and obviously when you remove the side rail from the bed, you run the risk of your patient falling. In order to navigate that risk, if you can take the bed close to the floor and then it should therefore be less likely to injure themselves. So that was the driving trend to home that in that state. In the hospital area obviously there are also low beds now as well that they’re more than happy to use side rails because they’re often used in bed to push patient around between the walls or to radiology. That’s why the products are a little bit different.

W: Yes one of the things that I notices that changed in the hospitals in the 30 odd years since I was a nurse is once upon a time, everyone got transferred to a trolley to go to a one place to another. Now the beds had become the trolleys. It’s one of the noticeable changes I see when I visit hospital these days.

D: That is correct. And they’re in on some of the high end beds, they’re even building the electric bed merges into the bed themselves to make it easier for the oldies to push them around. On the other beds, they are designed to accommodate with portable bed movers that they strap onto the bed when they need to move them. That this occupational health and safety, it’s the name of the game. All of us, those facilities need those. You’ve got to reduce the risk of injuries to that.

W: Yes, well of course the one place you shouldn’t get hurt is in a care hand or a hospital. Unfortunately it tends to happen far too much or I think it has done historically. Let me move onto your business again. If there was a misconception about the products and services that Jomor offer that drives you nuts and keeps you awake at night, what would that misconception be?

D: Look, probably the thing that frustrates us the most is with the greater arrival of imported products into Australian now, particularly products that are sourced from China or Vietnam and other Asian countries. The expectation from the client is “Oh the products are pretty cheap.” And you know from most countries they are, but you get what you pay for and the price… well what should I say? The quality isn’t up to the same standard of what we supply and so it makes it very challenging to try and say to a client, “Well if you use our product, it’s gonna last you many years longer than the alternative. And you’re gonna pay 10 or 20% more but you’re not gonna pay a 100% more but you’re guaranteed to get probably 100% in … performance and service.”

W: So it’s a value from money proposition, you’d say of course Jomor makes a much better equation than cheaper imported equivalence.

D: I think on nearly every occasion, I’d say that is a very fair assumption to make to our clients. They’re always happy with our products and the service that we provide. The after sales services that we provide to the clients, I think is second to none compared to anybody out there in Australia whether they’re using local or imported product.

W: Deon, it’s been great talking to you. I can hear the passion for your business in a way you talk about it and the way you discuss it. It’s always good to talk to someone who’s passionate about their business and particularly so when it’s such a big part of healthcare. Thank you for joining me on Health Professional Radio today. If you just joined me today, I’ve been talking to Deon Gilbert from Jomor Healthcare. Now their website is www.jomor J O M O R dot com .au (www.jomor.com.au) and you can call them if you want to catch up with them in Melbourne 03 9912 5472. If you missed the interview, we have a transcript on our website and an archive audio file at www.hpr.fm. My name is Wayne Bucklar, you’ve been listening to Health Professional Radio.